Let's Talk Business, Podcast

The Secret Genius of Amazon with Chaim Landau – Part I

By , March 4, 2024

Amazon is a behemoth that dominates the world, yet in some ways, it runs like a startup company. How did founder Jeff Bezos manage to pull that off, while allowing it to continue to grow ever bigger? Join Meny and his guest Chaim Landau, Principal Cloud Delivery Architect at Amazon Web Services in Tel Aviv, as they talk about the reasons that Amazon has been so successful, their insightful and helpful leadership principles, the importance of noticing and grabbing the opportunities that life offers you, the actual meaning of company culture (and why it matters), the way to start working in I.T., and more.

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The Secret Genius of Amazon with Chaim Landau

Key Highlights:

[00:01 – 07:15] Innovating at Amazon’s Scale

  • Amazon’s culture fosters autonomy and fast decision-making
  • The startup-like environment within a tech giant
  • Chaim’s early intrigue with technology and his unconventional path into IT

[07:16 – 14:00] From Curiosity to Cloud Expertise

  • The journey from a foundational interest in computers to a leading role in AWS
  • Overcoming challenges and the power of self-learning
  • The significance of mentorship and coaching in Chaim’s career

[14:00 – 21:00] The Amazon Leadership Philosophy

  • The influence of Amazon’s leadership principles on employee behavior and company success
  • How Amazon maintains its innovative edge through culture
  • Chaim’s transition from traditional IT roles to cloud computing

[21:00 – 28:00] AWS: Pioneering Cloud Transformation

  • The evolution of AWS and its role in Amazon’s ecosystem
  • The creation and global impact of cloud computing
  • Chaim’s role in advancing Israel’s public sector through AWS

[28:00 – 36:22] Culture as Amazon’s Backbone

  • The tangible effects of Amazon’s culture on its operations and success
  • The distinction between perks and culture in the tech industry
  • Implementing Amazon’s leadership principles in daily operations


Want to connect with Chaim? Follow him on LinkedIn and visit Amazon Web Services (AWS)!


Key Quotes:


“Culture is human software; it’s psychology.” – Chaim Landau

“An effective technology team is one that also has a very strong culture supporting it.” – Chaim Landau

“You need to fail because if you don’t fail, your experience will not grow.” – Chaim Landau


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About Chaim Landau

Chaim Landau is a Principal Cloud Delivery Architect for Amazon Web Service Professional Services, where he is responsible for assisting the public sector in Israel modernize their technology by helping them build their foundational cloud capabilities. He leads clients through their transformation journey to the cloud, and assists them in building long-term strategies that align with their business goals. Chaim is a passionate advocate for the adoption of Amazonian culture and methodologies, both within the Israeli Amazon division and among its customers.

Meny Hoffman

Meny Hoffman is the Chief Executive Officer of Ptex Group, an Inc. 500/5000-ranked marketing and business services firm headquartered in Brooklyn, NY.

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